From $2199

“Best new hybrid e-bike around. suitable for on and off-road use”
Electrified Review


28 mph
top speed

Electric Bike Company site identity

Up to 120
mile range


11.6 – 14 Ah
1250 watts


380 lbs
load capacity

MODEL R (Rugged Enduro)

The Model R sets itself apart with its true hybrid performance. On and Off-road abilities makes this electric bike the most versatile on the market. It’s simply fun and radical to ride.

Colorize, customize, accessorize and stylize till your heart’s content. Design yours to be truly unique. Expand your bike’s functionality with literally 1000s of combinations.



Bike Components


48V 11.6Ah (14Ah optional)
Lithium-Ion Samsung Cell (5 year warranty*)
* Please see warranty information

Battery charger

3.5 Amp super charger
with Smart charging technology, cooling fan,
aluminum cover & 3 prong charging port for safety


Tektro E-530 hydraulic disc brakes
with safety electrical motor disconnect wiring.

Brake Levers

Aluminum alloy comfort grip levers with motor cutoff switch

Brake Pad Material

Organic compound

Brake Rotors

180 mm Stainless steel (front and rear)


Stainless Steel for longevity

Crank Set

56T, 170 mm forged alloy, dual-sided aluminum bashguard

Drive Train

Direct or optional 7 speed


18T cog for medium to hilly terrain


Suspension fork with hydraulic lockout and preload adjustment,
turn lockout on at anytime while riding,
80 mm travel, 135 mm hub width, 9 mm quick release


Handstitched Leather
Aluminium secure ends for Non slip


Aluminum Crusier


Semi-integrated, 1-1/8" straight steerer tube

LCD Screen

Multi level, compact, user friendly screen with UBS outlet


Front and Rear safety lights, controlled from LCD screen


1250W max output (10 year warranty)




Double walled, Aluminum 2″ Jetset Rims


Custom 300 x 300 x 100mm thick, high density foam,
back bumpers for support and comfort

Seat Post

30.4mm x 300mm, up to 350lbs
Optional Satori suspension (170lbs) or Suntour suspension (350lbs)

Seat Post Clamp

Quick release


13-gauge stainless steel, black or silver


120 mm, adjustable from 0º-60º


Custom Electric Bike Company Rhinoceros 26" x 3", premium puncture resistant technology, rated for 50km/h


Thumb throttles for safety on every bike

Geometry & Sizing




699 mm




686 mm




646 mm




398 mm




696 mm




1220 mm




1940 mm

Recommended Rider Height

4’6″ – 6’8″

Max. weight

380 lbs

Bike weight with battery

56 lbs

Model R Reviews​

Customer Reviews

The Electric Bike Co. has the best customer service I’ve seen in a long time. I was sent the wrong color accessory, so I called to tell them. They said they were sorry, and that the new color accessory would go out shortly, and it did. The only question they asked was, “is there anything else we may assist you with”. I love my electric bike! I did a lot of research before buying from the Electric Bike Co. and found they were the best quality, for the best price.
Chris Salb
Chris S.
These bikes are amazing. The Y is my favorite because it is a great value for the money. There are so many options so that you can make it yours. There is obviously great attention to detail and features that you usually find in much more expensive bikes.
Lyle Braegger
Lyle B.
Wonderful customer service!
David Y. Tsai
David Y. T.
Very happy with our new electric bikes! Also, excellent follow ups after the sale and great customer support.
Fred Coury
Fred C.
I custom colored my model R.She’s a beast and a blast to ride!!!!The customer service is so great for all my many questions . Shannon has been amazing!The whole team was great when I picked up the bike. I love this bike!!!!!!
Susan Peterson
Susan P.
Love it is my main mode of transportation and it rides smooth
Tyronne Howard
Tyronne H.
Both my husband and I purchased bikes and seriously... these bikes have saved our mental health and after every ride I am reminded of what a great decision it was!!! Not to mention customer service amazing! Buy now... you will not regret!!!
Katina Patriquin
Katina P.
We ordered two model X bikes and really enjoyed the bikes. We made the order at the beginning of the November as Christmas gifts and EBC made sure the bikes came in before the holiday (in about 6 weeks). They are worth the wait. Plus EXCELLENT EXCELLENT custom services. These guys went OUT OF THEIR WAY to make sure we are happy with our purchases. When we received the shipment, we found there were some minor damage to one of the bikes during the shipping. After I uploaded some pictures to show the damage, they shipped me via fedex next-day shpping the replacement part and some extra touch paint. The issue got resolved right away. On Christmas day after we got the bikes setup, I was having trouble powering on the bikes due to my own mistake of not mounting the batteries correctly. I reached out to EBC through the online chat thinking probably won't hear back from them until after the holiday. Instead, they responded immediately with phone calls. After facetime with one of their engineers, they caught my battery mounting mistake and gently corrected me on that. We were able to power the bikes and took them out for a spin on Christmas day!
Jerry Gao
Jerry G.
This is a very high quality bike. We are really enjoying cruising around on them.
Tom Looby
Tom L.
Such a beautiful bike
Alexia Pigatto
Alexia P.
My husband and I recently gifted ourselves with our new Electric Bikes. I just retired and wanted something for us to do that would bring us closer together. We have been absolutely loving our bikes and spending lots of time together riding all over our community. We get so many complements every time we take them out, especially mine, the pretty blue one! Thank you Electric Bike Company for building us these two amazing bikes!
Lori Drake
Lori D.
Very cool
Malia Maloney
Malia M.
The EBC reminds me of how Amazon was in early days. Their customer service is awesome! I had to modify the order and make some additional changes. They took care of my request with no issues or hassle. I specially want to thank Loraine in accounting and Paul in sales who made sure my needs were met. The bike (model R) itself is excellent. I have no issue and am enjoying it everyday. Thanks EBC!
Ordered two bikes in mid-October and was assured that they would be delivered in time for Christmas. The tracking tool said they would be done between 11/30-12/14. I called the week before Christmas and was told they would not be ready for Christmas but would ship the week after. Still waiting, and each time I follow up I am told they are finishing the bikes as we speak and should ship ASAP, but still no word. I am still hopeful I will love the bikes but not pleased with the experience so far.
John Stafford
John S.
I have purchased 3 EBC's (2 model Y, and 1 model R). The build quality is amazing, and the ability for each of my family to customize the bikes to their liking was a great benefit. I live local, so was able to pick up my bikes at the Newport factory. The 3 visits I have made have really solidified my decision to go with EBC.Having dealt with a few different staff members, the atmosphere and attitude of everyone reminded me of my tech 'startup' days of the 2000's. Everyone is pumped and it has been a real pleasure to work with them.We put on 200+ miles in the first week. Looking forward to many years of riding.
Brad Jenkins
Brad J.
Ordered two bikes and we're waiting patiently for their arrival. Customer service was absolutely wonderful.
robert h sargent jr
robert h sargent J.
We went to EBC just before Thanksgiving and picked out our bikes for our Christmas gifts to each other. It was a very simple process. We were told the waiting process was 6 weeks. However, we were so excited to get our bikes a week before Christmas. They were so helpful explaining everything to us and adjusting our seats.We love our bikes and are so thrilled to ride them.
Judy Dailey
Judy D.
What a bike!! Had an amazing experience renting an Electric Bike Co. bike that I had to get one of my own! Did a lot, a lot of research and they are hands down the best option out there. Very happy with my purchase. The customization experience and customer service is the best. Took only 6 weeks and arrived fully assembled! Can’t wait to get some miles on her!
Elisha Gibson
Elisha G.
Just got my Model R a few days ago. The weather here isn’t that great so I have not had the opportunity to take it for a ride. I was amazed at the quality and good looks of the bike. I also was happy to see there was very little assembly. More like adjusting than assembling since all the components are shipped in place. Great so far
John Fedricks
John F.
More customizable. Great/fun color choices. Bigger motor. Better design. Hydraulic disc brakes. Just a few of the many reasons I went with EBC over many other brands. Customer support💕A++Did my research!
Valinda Turner
Valinda T.
This was the easiest way to order a custom bike .
Marie Goffman
Marie G.
Decided to add the seven speed option to bikes I ordered the day after Christmas. Since the change was more that 48 hours after the order was placed there was a change fee. This fee was waived without me even asking. I love supporting small businesses and I cannot wait to get rolling on these locally built & serviced bikes!
Patrick Chamberlain
Patrick C.
Super excited to get my wife’s bike next month!
robert zander
robert Z.
My husband and and I got model Rs for Christmas presents to each other a bed they were worth the wait and every penny! It took us about 10 minutes to figure out the pedal assist and throttle! So enjoyable and fun!
Deborah Davis
Deborah D.
I bought the model Y e-bike and just love it! I live in a very hilly area of Virginia and I am 66 years old. I am unable to ride around my neighborhood on a regular bicycle without huffing and puffing. Now I am able to enjoy riding again and I can still get my exercise. I am very impressed with how well this bike is made and great support from the very nice folks at the Electric Bike Company!
Debra Hawrysko
Debra H.
I had been wanting an electric bike for awhile. I read the reviews and decided EBC was the right one. I liked that it was made in the USA and that it came completely built out of the box. I love the easy set up, right out to riding. I love the staff who has been kind and knowledgeable with any questions I have. I ride everyday now and love the pedal assist. I use it like shifting gears. There are no flat areas in Albuquerque. I live in the foothills and riding before wasn't enjoyable. Now I take it everywhere. I am putting in more miles and hours even during the winter. Great riding!
Karen Siko
Karen S.
Great quality e-bike. Family owned business with excellent customer service
Cyndi O'Leary
Cyndi O.
I purchased 2 Rs after test drive at Huntington Show room, my husband did not see them until they arrived. I was glad he liked them so much - his words “high quality and a good ride”. Love them, excited for more adventures! I really like the upright position because of the handle bars. Really helps with neck issues, a joy to ride! Also like how we can adjust them for our adult kids to ride - they range from 4’10” to 6’ tall.
Mary Ann Looby
Mary Ann L.
We purchased two different bikes for Christmas from EBC. I did a lot of investigating prior to laying out this kind of money. They are true to what people say about being the best electric bikes on the market, for the money. They are extremely quality built and we get a lot of compliments on their design. We had several questions about use, and thought that we would leave questions on site. Chat popped up, and Blake answered our question right then and there. This all happened on Christmas day, "Now That is Customer Service."
Art Ashenden
Art A.
I own 3 electric bikes, my R model from the Electric Bike Company is superior to all three. It is the Tesla, Mercedes of electric bikes. No regrets, 5 star quality. Rides like a car on 2 wheels. Would recommend it to friends for a real electric bike.
Ronald Sinclair
Ronald S.
Our new e-bikes have brought a ray of sunshine to our lives during this dreadful pandemic. We just purchased a bike rack for the car so we can enjoy our bikes during our travels. Thank you EBC for the design and production of such a wonderful mode of transportation. We love them.
Marc Ecker
Marc E.
I love my Model Y ebike from Electric Bike Company! There are a lot of ebikes on the market but none are nearly as cute as my Model Y. I get tons of compliments everywhere I go and I look forward to riding it for many years to come. If you are thinking of buying one, do it! You will not be disappointed!
Pam Pearson
Pam P.
I was shopping for an E bike for a while. My cousins all go on long rides and stop at different places for drinks and dinner and I wanted to join in the fun! Once I did my research and tested the Electric Co bike I knew it was the right one. Everything but the battery made here locally! I even ride my new bike to work on occasions not worrying about the hill to climb because I have peddle assistance. I can’t wait for my husband’s bike to be finished so we can take rides for date nights along the beach!!!
Stacy Arnold
Stacy A.
Purchased Model R's. We are thoroughly enjoying the bikes. The bikes came fully assembled and ready to ride in minutes. Very comfortable. Our entire experience has been excellent. Highly recommend them!
D Knicos
D K.
A Great Electric Bike. We bought the Model R. It is well constructed with quality parts. The owner Sean, is a class act and knows that excellent Customer Service is the key to the future success of any company and he delivers in that area. We love the Bikes and really enjoy riding them all over. A great balance of power & comfort. Would highly recommend
Jim Knicos
Jim K.
We purchased 2 bicycles in person at the showroom. It was a great experience with the team walking us through the process. After the scheduled wait time our bikes were delivered to our door. They are beautiful and work tremendously. The bikes truly are comfortable. The throttle acceleration is a great asset to get you through crazy intersections and my wife loves the pedal assist. We have been exploring all of the bike paths in Irvine and it has been amazing fun. I highly recommend the products and company.
Wade Jensen
Wade J.
I have the model S. I love it. I researched a lot of bikes. I liked the Electic Bike Company the best. It is a local company and made in the US. It was delivered fully assembled. Throttle and pedal assist work great.
JoAnna Copland
JoAnna C.
Great service and a great product! Very efficient and knowledgeable about their product too!
Dena Calabro
Dena C.
This is by far the best e bike on the market. Everything about this bike is superior and the customer service is awesome. GET THIS BIKE. EBC is the best!!!
Family Condino
Family C.
Very good experience. I waited until just before Thanksgiving to take advantage of the free alarm before ordering. Order confirmation email said that normal ship times were from 3-4 weeks, but it could be 6-7 during this high-peak period. My Model R came Dec. 15th, 3 weeks later, and was a site to behold. It couldn't have been much easier to 3-way adjust the handlebars and seat into place. An overnight charge, and I was on my way. Seemingly stellar quality in parts, paint job, and accessories! Getting the knowing nod for a quality ride from East Coast millennials makes this salty, almost-50yr sailor feel pretty good about the purchase.
Greg Frazer
Greg F.
We are extremely happy with our EBC bikes and the EBC company. Since we are first time electric bike shoppers and due to our income, We did a lot of researching And comparison in the electric bike market.We Chose EBC for the high-quality at a great value and the best Battery and motor warranty as well as unbelievable customer service. Blake, Shannon and Noah, At the Huntington Beach show room, Spend a lot of time with us explaining the quality of their product as well as helping us design and color coordinate our bikes, As well as letting Judy and I and anyone who visits the Huntington Beach show room ride down the river bed a couple of miles to test ride any of their bikes. All in all due to their quality, comfort, warranties and service Judy and I will be enjoying their bikes for a long time ...❤️ Disneyland cast members Greg and Judy ❤️
Greg Galindo
Greg G.
Love my e-Bike Model Y, very comfortable ride. It was one of my best purchases ever!!
Collette Wik
Collette W.
We are so in love with our new E-bikes! Your people are so very helpful! Noah helped us with our bike rack, even brought bikes out to make sure it would do the job! Shannon was so enthusiastic showing us how to design our bikes from start to finish!We picked our bikes up, took our maiden voyage and during our ride we stopped by to see Noah and Shannon to share our joy!!New friends and many journeys are in our future!!Thank you so much for such an azing product!Greg Galindo and Judy Sorenson
Tink Sorenson
Tink S.
Everyone is so helpful and my bike was ready to pick up in a week! Love the company and the people. It’s also a huge plus that they are local so I can go by for tuneups or parts and accessories!
Cynthia Weiler
Cynthia W.
Communicating with the electric by company has been a pleasure. I’m still waiting for my bike to arrive, but so far, I have received nothing but impeccable customer service. I’ve chatted to Philip, Blake, and even the owner, Sean Lupton-Smith.I love the videos their marketing team has made, and I had a blast customizing my bike on their website. Everything feels very mom and pop. I don’t think I’ve ever been more proud to buy from an American made company. There’s even an Electric Bike Company Facebook group for owners!Thank you to everyone that’s working for the electric bike company, you’ve made this experience fun and exciting and I cannot wait to leave another review about the bike itself.I heard that you are developing more custom products like saddlebags for your bikes. I cannot wait to see what you come up with!Cheers!
Jasmin Williams
Jasmin W.
I found the service and the response of the staff to be excellent. When I received my new ebike I was pleasantly surprised with the quality of workmanship. I’m very pleased with my purchase and strongly recommend Electric Bike Co.
Mel Meadows
Mel M.
My experience is that Electric Bike Company goes above and beyond. Their products, customer service and continuous improvement mindset shows through in everything they do. I'm excited not only about the build quality and details they put in their work, but the fact that they're pushing towards building the local economy and jobs in the USA. They exceeded my expectations with every interaction and now I wake up each morning wondering where I will ride today on my glorious Model C EBC e-bike!
Jason Laros
Jason L.
I’ve had my Model R for 3 weeks exactly and have already ridden 600 miles on it. It is a pure joy to ride! The construction is amazing and the quality of the components is top notch. I’m looking forward to many more pleasurable miles in the future.
Robin Haas
Robin H.


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